Wednesday, August 1, 2012

The Entrepreneur: A Modern Day Olympian


Everyone dreams of going for the gold whether it’s in the Olympics or life or most often in business.  But we can’t all achieve that.  Most Olympians (whether or not they truly believe it) will tell you that just competing is an honor but everyone wants to stand atop that podium and hear their national anthem sung before the world.  But winning the silver or bronze is still impressive and the same can be said for business.  We can’t all be Twitter or Amazon or Google.  There are many thriving “Mom and Pop” shops out there that do fairly well and give their owners a sense of pride and purpose and accomplishment.  So what can we learn from Olympic glory or defeat in business?  What are some of the similarities?

There are emerging stars on this year’s national stage in London.  Alex Morgan and Megan Rapinoe of The U.S. Women’s National Soccer Team have both made a name for themselves and have solidified their spots as starters and game changers.  There’s Ryan Lochte of the men’s swimming team who did what would seem the unimaginable – beat Michael Phelps (who didn’t even medal in that first race).  Phelps has achieved the height of Olympic glory but he is fast becoming a fading star.  In a recent interview with Matt Lauer, he mentioned that after Beijing and his many accomplishments there, he veered off course – fell into a depression, wasn’t committed to training everyday and giving it his all.  The same can happen in business – you can shine or you can lose your way.

Olympians are inspiring. They are supremely driven and dedicate their lives to pursuing their goals.  They are great role models for all Americans, particularly small business owners.  Olympic athletes have the same qualities that are important for entrepreneurial success.

For one, Olympians tend to preserve through hard times and tough competition.  They dedicate themselves each day to staying in shape and training meticulously.  The muscles they use might be of the body whereas an entrepreneur’s might be of the mind.  But there are many obstacles to overcome in business as there are in sports.  Finding an idea first and foremost, getting the word out about your business, building up a loyal customer base, getting financing, etc.  An entrepreneur really has to push past their own limitations and road blocks in order to become successful.

Mentoring is another similarity entrepreneurs and Olympians share.  Athletes look to their coaches where small business owners look to those who have come before them or bosses or co-workers.  To be successful, they mingle and network with like-minded individuals who can offer help, guidance and inspiration.

Support.  Olympians have a team of friends, family and trainers behind them.  The same can be said of entrepreneurs.  Having a trusted ally to turn to with new ideas or just to get behind your venture whether it’s financially or emotionally is important.

Facing competition.  Both Olympians and young business owners face stiff competition from outside forces and they have to find a way to muddle through.  You can’t be turned away by the notion that there are others out there with the same dream, trying to reach the same goal.

Challenges are another similarity between athletes and entrepreneurs.  No successful venture can be successful without overcoming them and there are many new business owners will face.  But you have to push forward and stay confident in your abilities.

Staying the course.  Athletes prepare and train for months and years on end.  In business, you also have to stay the course through the rough times – loss of customers, a bad economy or any other rough patches that come your way.

Dedication.  Athletes train up to ten hours a day at times.  As an entrepreneur, you have to commit yourself everyday to being successful.  You have to keep focus and keep your eye on your long-term goals and the bigger picture.  Doing little things everyday can add up to success in the long-run.

Sacrifice.  Athletes sacrifice social and academic relationships at times to pursue their dreams.  As an entrepreneur just starting out, you may have to give up time with family and friends which can be painful and isolating.

Investment of time, money and resources is also another similarity.  We’ve all heard stories of Olympic moms and dads driving their kids to endless practices and games so that their children can train to become Olympians.  The same is true of business.  Sometimes entrepreneurs put up their own money to go after a business dream, mortgage their homes, take loans from the bank, etc.  It’s all a risk; a gamble, if you will.

Both athletes and entrepreneurs have to be flexible and seize opportunity.  You can’t be lazy or someone else might quickly pass you by in sport or with a better, more innovative idea.

Optimism.  It’s important for Olympians and entrepreneurs to “keep the faith” and have self-belief.  Put doubt out of your mind.  You have to remind yourself each and every day that you’re just as good, if not better, than the next guy.

I’ll leave you with this last thought from an article I recently read: ‘Olympic champions and small business owners dedicate their lives to making their dreams come true.  Their sacrifices and success inspire others.  Their will to win, combined with the opportunities that are available in the United States, bring them to heights they otherwise might not reach.  We laud their effort, sympathize with their failures and, of course, revel in their success.”

We can’t all be Olympians, of course – that’s a given.  We can’t all win the gold at the height of sports extreme competition but we can take lessons away from these athletes that we so admire and apply them to our everyday goals and business dreams.  I hope you’ll take what I’ve said here today to heart and push past your own limitations and external forces to reach for your dreams in the business world.

Until next time…

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